Articles by: Ivana Soldat
About:
Ivana Soldat
Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.
Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.
You Are Spending Way Too Much Time Answering Questions, There Is a Bot That Can Do That for You
The AI chatbot market has an answer to this problem. Roughly 80% of online retailers are now using or planning ...
eTail Boston Is Coming in August. Here Are the Three Trends It Is Building Its Agenda Around.
There is a particular kind of ecommerce conference that functions less as a learning event and more as a temperature ...
Why Small Ecommerce Brands Lose Cold Traffic at $100+
The question posted in a recent ecommerce thread is one that a meaningful number of small brand operators are sitting ...
Japan Just Gave Its Police Direct Access to Ecommerce Transaction Data
Japan does not move fast on things. The country’s regulatory and legal culture tends toward deliberation, consensus, and caution. Which ...
North Macedonia Wants More Small Businesses Selling Online. AETM and Visa Are Paying for the First Step.
This looks like a small business grant. It is actually a supply-side ecommerce intervention. North Macedonia’s online shopping market is ...
TikTok Shop Cuts US FBT Fees to Pull More Sellers Into Its Fulfillment Network
TikTok Shop’s US growth has always depended on a delicate promise: make ecommerce feel as instant as the For You ...
From Today, Your Products Need Digital Safety Certificates Filed at US Customs Before They Can Enter the Country
For most of the past decade, importing a regulated consumer product into the United States required a Certificate of Compliance: ...
Luxury Fashion Found a Customer Acquisition Tool That Outperforms Every Digital Ad
There was a time when the relationship between fashion and food was summarized by a single Kate Moss quote about ...
Switzerland is Thinking of Introducing the Fee on Low-Value Parcels just like Europe Did
Switzerland is geographically surrounded by the European Union. It is connected to it through more than 100 bilateral agreements. It ...
A Japanese Mask Brand Posted a Romantic Valentine’s Day Ad on the Wrong Date in China. The Date Was July 7.
There is a version of this story that is about history and national sentiment. That version is being told extensively ...
