Articles by: Ivana Soldat
About:
Ivana Soldat
Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.
Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.
Is It Just You or Are Sales Actually Down? 50 Merchants Weighed In.
Forget the analyst reports. Forget the platform press releases with their carefully selected merchant success stories. If you want to ...
Home Depot Is Selling Its Customer Data to Brands That Don’t Even Sell at Home Depot
Here is a simple thing to understand about Home Depot. Every time a customer buys something, whether it’s a power ...
Vinted’s €30,000 Toy Listings Sparked a Criminal Investigation in France
The story started the way many platform scandals now start: not with an audit, not with a regulator, but with ...
Ecommerce Fraud Now Costs Retailers $5 For Every $1 Stolen
A stolen dollar does not cost merchants one dollar anymore. It costs them chargebacks, investigations, manual reviews, customer service time, ...
Online Sellers Are Panicking Over the EU’s New Mandatory Button
Online sellers have a new compliance deadline to worry about, and this time, it comes in the form of a ...
Best AI Product Image Generators for Lifestyle Product Shots
Plain product photos are useful. They show the item clearly, help shoppers understand what they are buying, and keep your ...
25 Attorneys General Couldn’t Stop Illegal Vapes. So They Went After Shopify Instead.
For years, regulators tried to kill the illegal US vape market the obvious way: go after the brands, sue the ...
Meta Showed Up to Cannes With an AI That Learns Your Brand Voice, and a Robot That Sells in Your DMs
Cannes Lions has always been the place where advertising tells itself a flattering story. This year, Meta arrived with a ...
We Asked Europeans What They Think About the EU’s New €3 Import Fee. Here’s What They Said.
Starting July 1, 2026, buying a $2 component from AliExpress just got a lot more complicated. The EU has introduced ...
The Biggest Opportunity in E-Commerce Right Now Isn’t B2C
Everyone in e-commerce is watching the wrong race. While the industry obsesses over which influencer platform is eating which demographic, ...
