Articles by: Ivana Soldat
About:
Ivana Soldat
Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.
Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.
Ahold Delhaize USA Partners With SmartCommerce to Speed the Path to Purchase
In ecommerce, there’s often a major gap between engagement and purchase. A customer may see a post or ad about ...
Amazon Adds Voice AI Shopping Assistant to Millions of Product Pages
Amazon has activated a voice-based AI shopping assistant across millions of product pages on its mobile app, enabling shoppers to ...
The API Fragility: What the April 2026 eBay Outage Means for Multi-Channel Sellers
Modern ecommerce infrastructure, while designed for seamless global transactions, harbors a critical vulnerability: its profound dependence on Application Programming Interfaces ...
