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Adults Without Children Are Now 55% of Toy Sales
“Kidulting”, adults engaging with toys, games, and playful products traditionally marketed to children, has been documented since the 1950s. What …

TikTok Shop Navigation Overhaul And Follower Groups Force Brands To Rethink Private Traffic
This analysis draws on a weekly digest published by Get Live, a TikTok Shop management agency with a direct commercial …
































