Articles by: Ivana Soldat
About:
Ivana Soldat
Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.
Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.
When the Evening News Becomes a Shopping Channel, Who Tells the Audience?
There is a version of shoppable TV that nobody finds particularly alarming. A cooking show recommends a spatula and there ...
The Platform That Cannot Verify Your Age Is About to Start Selling You Alcohol
There is a short but meaningful sentence buried in UK agency guidance for TikTok Shop sellers, published in April 2026: ...
The Iconic Wants You to Pay to Be Seen on the Platform You Already Pay to Sell On
There is a moment in the life of every successful ecommerce marketplace when someone in a strategy meeting looks at ...
UK Online Grocery Is Consolidating Around One Technology Provider
In 2027, a British shopper will be able to order groceries from Asda, Morrisons, or M&S online. All three will ...
TikTok Is Now Competing With the Agencies That Run TikTok Shops
There is a version of TikTok Shop’s managed services pilot that sounds like a dream. You hand over $10,000, TikTok ...
The Netherlands Just Caught Amazon and Bol Selling “Discounts” Off Prices That Never Existed
A JBL Charge 6 speaker listed on Amazon Netherlands at €147 with a 26% discount. The Consumentenbond checked the price ...
Asia Pacific Shoppers Use AI to Shop But Won’t Let It Buy for Them
Before going deeper into the numbers, the sourcing caveat belongs at the top, not the bottom. DHL eCommerce publishes an ...
eBay Is Accidentally Showing Everyone the Private Price You Offered Losing Bidders
Here is how Second Chance Offers are supposed to work. An auction ends. The winning bidder either does not pay, ...
How Do You Lose a Billion-Dollar Ecommerce Platform? Ask Sendo.
There is a version of the Sendo story that looks like bad luck. A merger with Tiki that collapsed over ...
HMRC Wants Amazon and eBay to Collect VAT From UK Sellers.
There are tens of thousands of UK-based businesses selling on Amazon, eBay, and Etsy who are not meeting their VAT ...
