Articles by: Ivana Soldat
About:
Ivana Soldat
Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.
Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.
Ecommerce Leaders & Interviews
She Turned Leftover Fabric Into a Sustainable Accessories Brand. Seven Years Later, She’s Had Just Three Returns
Lulu The Label started with something most fashion businesses would have thrown away. After graduating from Middlesex University with a ...
US Retail Sales Fell 0.6% In July, But E-Commerce Has A Prime Day Hangover Problem
US retail sales fell 0.6% in July to $763.6 billion, reversing June’s 0.2% increase and coming in well below economists’ ...
New Survey Data Reveals How American Online Shoppers Really Behave
“Online shopping used to be about convenience. Now it’s a strategy.” That is the FinanceBuzz managing editor’s summary of their ...
U.S. E-Commerce Fulfillment Could Face a Costly Peak Season
The data from August 2026’s freight market contains a paradox that should make any ecommerce logistics planner stop scrolling. According ...
L.L. Bean’s New Free Loyalty Program Gives Ecommerce Sellers the Blueprint for Better Retention
L.L. Bean has had loyal customers for more than a hundred years. It has had a branded credit card for ...
Shein Blames Sales Slowdown in the USA on Tariffs
After a long period of major growth and profitability in the USA, Shein is now going through some major struggles ...
Brunello Cucinelli Deleted Its Website and Replaced It With an AI That Builds a Different Store for Each Visitor
Brunello Cucinelli, the Italian cashmere label whose founder describes his business philosophy as “humanistic capitalism” and closes the factory at ...
The Global Ecommerce Holiday Hiring Machine Is Starting Up
The holiday season hiring surge is the moment when ecommerce’s promise to consumers becomes a labour mobilisation question. Every commitment ...
Tomorrow, Every Brand Shipping Packaged Goods Cross-Border Into the EU Needs a Local Representative in Each Country
This is the EU regulatory story that has been almost entirely absent from ecommerce media coverage this month, which has ...
Ecommerce Leaders & Interviews
She Started Making Jewellery With Cotton Rope. Now Her Designs Are Stocked by the Barbican
Paulomi Debnath has always been surrounded by colour. Born and raised in Kolkata, India, and now based in London, the ...
