Articles by: Ivana Soldat

About:

Ivana Soldat

Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.

Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.

What an AI Agent Actually Is (vs. What You’re Being Sold)

Ecommerce Insights & Data

What an AI Agent Actually Is (vs. What You’re Being Sold)

Ivana Soldat

There’s a pitch deck making its way around ecommerce boardrooms right now. It has a slide that says something like: ...

An image of the Walmart parking lot

Ecommerce News

Walmart’s Need for Speed: How the Retail Giant Is Winning the Ecommerce Race

Ivana Soldat

Strong quarterly numbers, a drone milestone, and an AI assistant now fluent in Spanish. Walmart is not slowing down, and ...

Shopify's Quiet Checkout Change Is Cutting Conversion Rates in Half

Ecommerce News

Shopify’s Quiet Checkout Change Is Cutting Conversion Rates in Half

Ivana Soldat

A small button update, rolled out without warning, is wrecking sales for merchants across the UK and beyond. We spoke ...

An image of the Temu app on a phone

Ecommerce News

Temu Gets a €200M Reality Check From Brussels

Ivana Soldat

The EU has fined the Chinese shopping giant for letting illegal products slip through its platform. It is the biggest ...

image of a guy working on his laptop and ecommerce platform

Ecommerce News

Indonesia Wants Fairer E-Commerce Rules. Its Merchants Can’t Wait Much Longer.

Ivana Soldat

The sellers who’ve been quietly absorbing punishing platform fees finally got a seat at the table. Indonesia’s Trade Minister Budi ...

A person giving money to the other person

Ecommerce News

India’s Watchdog Catches Online Marketplaces Selling Gunpowder Like Groceries

Ivana Soldat

The CCPA has fired notices at IndiaMART, Justdial, and others for letting anyone browse and buy explosive precursors with the ...

An image representing businesses on autopilot

Ecommerce News

What If Your Entire Amazon Operation Ran on Autopilot?

Ivana Soldat

The Utah-based ecommerce accelerator just launched Pi, an autonomous execution engine that doesn’t just tell you what to fix, it ...

An image of vogue magazines spread out on a table

Ecommerce News

Second-Hand Fashion Has a $32 Billion Checkout. Vogue Just Joined the Queue.

Ivana Soldat

When fashion’s most powerful magazine sets up a vintage market at Australian Fashion Week, it is not ahead of the ...

An image of a woman pressing the search bar

Ecommerce News

Your WooCommerce Search Bar Was Losing You Sales. Jetpack Just Fixed It.

Ivana Soldat

Customers who use site search convert at two to three times the rate of those who do not. So why ...

An image showing a person paying online with a card

Ecommerce News

WooCommerce Just Told 13 Countries They Can Finally Stop Running Two Payment Systems

Ivana Soldat

For years, WooCommerce merchants selling both online and in person have been living a double life. One system for the ...