Articles by: Ivana Soldat

About:

Ivana Soldat

Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.

Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.

Meta Showed Up to Cannes With an AI That Learns Your Brand Voice, and a Robot That Sells in Your DMs

Ecommerce News

Meta Showed Up to Cannes With an AI That Learns Your Brand Voice, and a Robot That Sells in Your DMs

Ivana Soldat

Cannes Lions has always been the place where advertising tells itself a flattering story. This year, Meta arrived with a ...

We Asked Europeans What They Think About the EU's New €3 Import Fee. Here's What They Said.

Ecommerce Insights & Data

We Asked Europeans What They Think About the EU’s New €3 Import Fee. Here’s What They Said.

Ivana Soldat

Starting July 1, 2026, buying a $2 component from AliExpress just got a lot more complicated. The EU has introduced ...

The Biggest Opportunity in E-Commerce Right Now Isn't B2C

Ecommerce News

The Biggest Opportunity in E-Commerce Right Now Isn’t B2C

Ivana Soldat

Everyone in e-commerce is watching the wrong race. While the industry obsesses over which influencer platform is eating which demographic, ...

Fix This Now or Watch Your Competitors Capture the AI Shopping Wave While You Block It

Ecommerce News

Fix This Now or Watch Your Competitors Capture the AI Shopping Wave While You Block It

Ivana Soldat

There’s a question that sounds futuristic but is already quietly becoming operational: when an AI agent buys something on your ...

China's State TV Did an Exposé on People Eating Their Durians and Then Photoshopping Them as Damaged for a Refund

Ecommerce News

China’s State TV Did an Exposé on People Eating Their Durians and Then Photoshopping Them as Damaged for a Refund

Ivana Soldat

Somewhere in Shandong province in April, a seller named Mr. Feng packed five pounds of tomatoes and shipped them for ...

Italy Adds €2 Fee on Top of EU Customs Charge - Total €7 Per Parcel

Ecommerce News

Italy Adds €2 Fee on Top of EU Customs Charge – Total €7 Per Parcel

Ivana Soldat

For years, the business model of platforms like Temu, Shein, and AliExpress was built on a very specific tax quirk: ...

Italy Is Boiling and AliExpress Is Restocking Fans Every Single Day

Ecommerce News

Italy Is Boiling and AliExpress Is Restocking Fans Every Single Day

Ivana Soldat

A pandemic clears out hand sanitizer. A war drives up generators. And a relentless early-summer heatwave, the kind that has ...

Europe's Biggest Retailers Are Asking the EU to Please Not Call Their AI Sofa Photos "Deepfakes"

Ecommerce News

Europe’s Biggest Retailers Are Asking the EU to Please Not Call Their AI Sofa Photos “Deepfakes”

Ivana Soldat

The European Union AI Act has a deepfake problem, and it has nothing to do with politicians’ faces or forged ...

India's Quick Commerce Boom Just Quietly Ate the Grocery Run

Ecommerce News

India’s Quick Commerce Boom Just Quietly Ate the Grocery Run

Ivana Soldat

There’s a very specific kind of denial that happens when a market disruption doesn’t look like a meteor, it looks ...

China's Biggest Shopping Festival Just Replaced Its Discount Math With Robots

Ecommerce News

China’s Biggest Shopping Festival Just Replaced Its Discount Math With Robots

Ivana Soldat

For years, surviving China’s 618 sale meant doing math homework. Cross-store discount stacking, deposit inflation schemes, the dreaded “spend 300 ...