Articles by: Ivana Soldat

About:

Ivana Soldat

Ivana writes about what’s actually happening in ecommerce right now, from major platform updates to the trends on how people shop online.

Focused on verified industry developments, she covers marketplace dynamics, DTC and omnichannel growth, conversion and performance strategies, retail media, and shifts in consumer behavior across leading ecommerce platforms and emerging commerce technologies.

interview with tasia

Ecommerce Leaders & Interviews

Stop Seeking Validation: Taaenoelle + Co. Founder Tasia Graham on Building a Brand Around Your Own Creative Vision

Ivana Soldat

When Tasia Graham launched Taaenoelle + Co. in 2016, the business was primarily focused on wedding stationery: invitation suites, signage ...

Amazon Got $640 Million in Tariff Refunds, And FedEx Is Giving Its $800 Million Back

Ecommerce News

Amazon Got $640 Million in Tariff Refunds, And FedEx Is Giving Its $800 Million Back

Ivana Soldat

When the Supreme Court ruled earlier this year that the International Emergency Economic Powers Act did not give the president ...

Most Americans Are Shopping Labor Day for Groceries, Not Grills

Ecommerce News

Most Americans Are Shopping Labor Day for Groceries, Not Grills

Ivana Soldat

Labor Day is one of the most reliable sale events in the US retail calendar. The deals on grills, patio ...

Google Shut Down a Core Shopping Feed API

Ecommerce News

Google Shut Down a Core Shopping Feed API

Ivana Soldat

Google announced this shutdown a year in advance. The Merchant Center documentation stated it plainly: access to the Content API ...

The Law Amazon Sellers Have Always Wanted Just Passed in Türkiye

Ecommerce News

The Law Amazon Sellers Have Always Wanted Just Passed in Türkiye

Ivana Soldat

The debate about platform lock-in has been largely theoretical in most markets. Regulators have discussed it. Sellers have complained about ...

British Shoppers Are Less Loyal Than Three Years Ago. The Loyalty Programmes Are to Blame.

Ecommerce News

British Shoppers Are Less Loyal Than Three Years Ago. The Loyalty Programmes Are to Blame.

Ivana Soldat

52% of British shoppers are less loyal to retailers than three years ago. And that’s because the programmes are not ...

Every Brand Is Chasing the Same Premium Customer Right Now.

Ecommerce News

Every Brand Is Chasing the Same Premium Customer Right Now (That Customer Is Shopping Secondhand)

Ivana Soldat

The strategy makes sense on paper. The K-shaped economy has split consumer spending along income lines: top earners kept spending ...

Amazon Is Launching Bulk Storage in Europe This Week

Ecommerce News

Amazon Is Launching Bulk Storage in Europe This Week

Ivana Soldat

Amazon Warehousing and Distribution was a relatively quiet US product launch in 2022. (Ecommerce News EU) It solved a specific ...

Scammers Are Sending Fake Shopify Invoices Through Shopify's Own App. The Notifications Look Completely Real.

Ecommerce News

Scammers Are Sending Fake Shopify Invoices Through Shopify’s Own App

Ivana Soldat

The standard advice for spotting phishing is straightforward, check the sender’s email address, look for the spoofed domain, notice the ...

The EU Parcel Duty Has Cut Chinese Parcel Volumes by 20%. That Is Both Good News and a Warning.

Ecommerce News

The EU Parcel Duty Has Cut Chinese Parcel Volumes by 20%. That Is Both Good News and a Warning.

Ivana Soldat

We’ve been covering the EU parcel duty story since before it took effect on July 1. The France national parcel ...